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esearch shows humans now have an average attention span of eight seconds, which is shorter than a goldfish. Given this information, it’s a good idea to prioritize your newsletter content.
In other words, put your best content on top. If su…
…bscribers don’t scroll down, at least you know they had a chance to check out your best stuff.
The best article shouldn’t just sit at the top of the newsletter: It should also stand out in some way. Red Bull, for example, gives its headline piece a larger image and centers it on the top.
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Type of pubilcation
Media & News Publisher
Writer(s)
Soham Rane
Photos
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Red Bull
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