Direct-to-consumer (DTC) is one the biggest trends in marketing. Owning the relationship with customers has become the go-to strategy for next-generation brands, like Uber and Airbnb.
This is impacting the broader marketing ecosystem as…
Total Annarchy is a newsletter from Ann Handley, a writer, digital marketing pioneer and Wall Street Journal best-selling author who works to inspire and empower marketers. The newsletter shares her writing and content tips – new writing t…
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This weekly roundup of the top fiscal news from the nation’s states, cities and counties highlights the stories that matter most to public-sector leaders.