Good day!
Normally we handpick newsletter issues by independent writers that provide new or unique perspectives... but our lead researcher/writer is out on maternity leave so we are exploring some other newsletter content that isn't quite as time-intensive (but hopefully is still as valuable and insightful!).
Luckily, this timing also coincides with a new narrowSCALE product feature that analyzes the thousands of newsletters we receive each week to produce a set of newly emerging and trending topics in newsletters! Over the next few months, we'll be sharing these trending terms as well as highlighting some specifically-themed newsletters.
Thanks for sticking with us until our normal programming resumes!
Also, if someone forwarded you this and you'd like to subscribe, you can do that here -- thanks!)
Here's what's trending this week in newsletters...enjoy!
This week over 7900 issues came in...
Unsurprisingly, given current world events, many of the emerging terms relate to the evolving US-Afghanistan situation. Here is what else our analysis shows:
(Click on any of the terms to learn more about them and read newsletter issues they're in)
Newly Emerging Terms
- Isis … many references relating to the ISIS-K attack in Kabul
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Watts … Rolling Stones drummer Charlie Watts who just passed away
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Henri … the hurricane
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Drummer … Rolling Stones drummer Charlie Watts who just passed away
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Evacuees … related to Afghanistan
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Airlift … related to Afghanistan
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Explosions … related to Afghanistan
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Nirvana … the naked baby on the album cover (who is an adult now) is suing the band for child pornography
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Ashli … Ashli Babbitt, woman shot during the US Capitol Riot in January
- Babbitt … Ashli Babbitt, woman shot during the US Capitol Riot in January
Biggest Increase in Usage from Previous Week
- stones (>200%)… Rolling Stones drummer Charlie Watts who just passed away
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sentenced (>200%) … it appears that a number of different people were sentenced this week, more than other weeks
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parenting (>200%)… seem that a lot was written about parenting this week; no specific catalyst
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Onlyfans (>200%) … the Onlyfans website said it would ban sexually explicit content which its $1B business was built on, incurred great wrath, and then reversed
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Linda (>150%)… various Lindas, but the rise appears to be driven by US District Judge Linda Parker who issued a 110 page opinion related to lawyers misusing the legal system
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McDonald (>150%)… McDonalds the restaurant. Among other news, it ran out of milkshakes in England, Scotland, and Wales
- vowed (150%) … a range of folks “vowed” this week, but the rise appears mainly driven by Biden vowing retribution for the explosions in Kabul
Most Used Terms
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world
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work
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covid
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learn
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life
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future
Note that these "Most Used" terms tend to be used very broadly, in lots of contexts... vs. the other "Emerging" and "Biggest Usage Increase" terms which are, as you can tell, quite narrow and likely more meaningful/interesting.
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| By the time you read this, there will surely be some new trending topics, since they're updated in real time as newsletters come in. You can always check them on narrowSCALE'S home page if you're curious. |
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If you know someone who may enjoy this newsletter (or the trending topics), feel free to forward!
And if you're looking for any specific newsletters to read, you can always email me or explore narrowSCALE. |
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If someone forwarded you this issue, you can subscribe via the button below!
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Missing a past issue? See our archive here.
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